Marketing Archive

  • text that reads high friction

    How I increased email subscribers by more than 300%

    In marketing a lot of time and effort goes into the philosophy and science of targeting the proper markets, understanding your customers needs, and crafting a campaign that demonstrates your product as the superior solution to their problem. What if there was something you could...

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  • Image of a sign saying restricted area

    How file permissions can protect your site from hackers

    I put together a lot of marketing strategies that revolve around a corporate website or microsite as a destination for visitors. A lot of effort goes into creating and executing these strategies. So you can probably imagine the anxiety I went through when one of...

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  • Droid by Motorola

    Verizon’s Google DROID: a real world review

    When Verizon first announced they were releasing a Google Android phone I was hopeful that this would be the phone that would keep me from switching to AT&T (just so that I could get an iPhone). Well, as it turns out that is exactly what...

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  • omnibot_2000

    Google Translate fails to deliver for eCommerce

    When I was a kid I remember getting really exited about this amazing robot, The Omnibot 2000. It could supposedly do all kinds of amazing things. My eleven year old imaginination fantasized about a world where my Ominbot would fetch my drinks and do my...

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  • Barack Obama uses Google Analytics

    Barack Obama uses Google Analytics

    As someone who is intrinsically interested in pulling back the curtain and seeing what’s going on behind the scene, I was somewhat surprised by what I found while looking through the source code of the president elect’s web site www.barackobama.com. It seems that his campaign...

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  • Top 5 ways to Drive Traffic to your website

    Top 5 ways to Drive Traffic to your website

    Everyone wants to increase traffic to their website. They have heard a lot of the marketing buzz words, SEO, adwords, RSS, social media, blogs, et cetera but have no way of determining which will have the greatest impact on increasing website traffic. So it is...

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