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Did you just break your Google Analytics Installation?
Posted on July 6, 2009 | 1 CommentHow to verify that Google Analytics is capturing data properly With 90+ standard reports, advanced segmentation, custom reporting, and plenty of other amazing enterprise features, I’m not breaking any new ground here by saying that Google Analytics is a great web analytics solution. It has... -
MailChimp Review: Email Marketing Provider
Posted on April 6, 2009 | 5 CommentsMailChimp is a funny email marketing company. They have gone out of their way to make the language and the feel of their site relaxed, yet their documentation and features are thorough. There is something reassuring to me to see a company that has a... -
Mosso – How to fix comment IP addresses in WordPress 2.7
Posted on January 15, 2009 | 8 CommentsI enjoy using Mosso servers to host my marketing blog and many other client sites. I started using their “hosting cloud” technology shortly after they launched and with only a few hiccups in the beginning, they have performed amazingly well. Since Mosso is on a... -
Which companies are visiting your website?
Posted on January 12, 2009 | 1 CommentIf you have a website, you are more than likely quite interested in who is visiting that site. If you have a sales team, they are probably even more interested in which companies are visiting. It can help determine a prospects level of interest, whether... -
Who can fix Twitter?
Posted on January 4, 2009 | 2 Comments…or is Twitter really broken? I am fairly new to Twitter, but I am not new to marketing. I have been posting regularly, trying to add value and trying to contribute to the community. When people started following me, I was honored. I would carefully examine... -
Barack Obama uses Google Analytics
Posted on December 21, 2008 | 3 CommentsAs someone who is intrinsically interested in pulling back the curtain and seeing what’s going on behind the scene, I was somewhat surprised by what I found while looking through the source code of the president elect’s web site www.barackobama.com. It seems that his campaign... -
MediaOnTwitter: New media wiki service for Twitter
Posted on December 20, 2008 | No CommentsI came across a new Wiki service called MediaOnTwitter which is trying to build the “ultimate Twitter resource”. It is meant as a resource that lists media outlets, journalists, and bloggers from around the world. You would use the service in two ways: Finding reporters,... -
Auto-posts your WordPress or Typepad blog on Twitter
Posted on December 20, 2008 | 3 CommentsWhy should you post link notices to your Twitter account? Everybody has different reasons for starting a blog site (personal, corporate, or industry related), but they all have one thing in common – they want to increase their readership. One way to do so is... -
Getting Started with Web Analytics
Posted on December 2, 2008 | 1 CommentThe decision to start measuring your website’s traffic can occur for many reasons. You may be the owner of a small business, or you may be a seasoned marketer who is just now getting into eMarketing (does anyone like that still exist?). Either way, you... -
Mix n' Match Analytics Campaign Tracking
Posted on October 4, 2008 | No CommentsHow to use both Google Analytics’ built in campaign tracking and your own custom campaign tracking variables. If your campaign links already contains tracking variables you can map these variables to Google Analytics by modifying the Google tracking code. This works great unless some of...
