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Google Analytics Archive
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Google Analytics Asynchronous Tracking for Joomla 1.5
Posted on December 13, 2009 | 10 CommentsIt has long been rumored that Google was going to start ranking pages based on page load time. Think about it, if your page takes longer to load then visitors won’t get to see as many pages. Less pages mean that Google doesn’t get to... -
Did you just break your Google Analytics Installation?
Posted on July 6, 2009 | 1 CommentHow to verify that Google Analytics is capturing data properly With 90+ standard reports, advanced segmentation, custom reporting, and plenty of other amazing enterprise features, I’m not breaking any new ground here by saying that Google Analytics is a great web analytics solution. It has... -
Barack Obama uses Google Analytics
Posted on December 21, 2008 | 3 CommentsAs someone who is intrinsically interested in pulling back the curtain and seeing what’s going on behind the scene, I was somewhat surprised by what I found while looking through the source code of the president elect’s web site www.barackobama.com. It seems that his campaign... -
Mix n' Match Analytics Campaign Tracking
Posted on October 4, 2008 | No CommentsHow to use both Google Analytics’ built in campaign tracking and your own custom campaign tracking variables. If your campaign links already contains tracking variables you can map these variables to Google Analytics by modifying the Google tracking code. This works great unless some of... -
Website Performance by Language
Posted on June 20, 2008 | No CommentsHow well does your website perform based on the visitor’s language preferences? Is there a large portion of your traffic that is not being well served because of a language barrier? Do you have multiple language support on your website and want to know if... -
Initial Referrer: The missing metric in Google analytics
Posted on June 9, 2008 | 8 CommentsWhen it comes to tracking your marketing efforts it is important to consider the number of ways prospects will come into contact with your marketing collateral. The idea (sometimes known as multi-touch marketing) is that most of your prospects will not convert the first time... -
Tracking Corporate Activity with Google Analytics
Posted on March 11, 2008 | No CommentsMany companies find it difficult to measure the interest level of a prospect, create an opportunity or determine their marketing effectiveness. A corporate website is a great resource for gathering this information but only if you can convenience a visitor to self-identify by having them...
