Why should you post link notices to your Twitter account?

Everybody has different reasons for starting a blog site (personal, corporate, or industry related), but they all have one thing in common – they want to increase their readership. One way to do so is to give your readers different ways to discover your blog and get¬†alerts when you post new articles.¬† Besides the obvious FeedBurner, RSS¬†integrations, you might want to think about creating auto-generated twitter links.¬† Whenever you post a new article to your blog, a new “tweet” will be created and will alert all of your followers. Not only will it alert your current followers, it will set off an entire series of “pings” which will trickle down to different social networks and feed monitoring services so that more and more readers will discover your amazing blog!

Why auto-post?

As with most marketing campaigns, having consistent sustainable processes is a valuable part of creating a successful campaign.¬† Just planing to update your Twitter account every time you post a new article is not enough.¬† No matter how diligent you or your marketing team is, eventually it is going to slip.¬† The key is to automate the process. Continue reading →